Meta, the technology company formerly known as Facebook, unveiled its latest product, the Meta Quest 3, during the Meta Connect event. The highly anticipated headset boasts improved performance, immersive mixed-reality features, and a sleeker design.

One of the standout features of the Meta Quest 3 is its stronger processor, which allows for seamless virtual experiences. Additionally, users can expect a higher-resolution display and revamped Touch Plus controllers for enhanced gameplay. Surprisingly, despite the notable upgrades, the Quest 3 is 40% slimmer than its predecessor.

Meta’s commitment to advancing mixed reality is evident with the Quest 3’s Meta Reality support. This feature allows users to blend the real world with the virtual one, elevating the overall experience. To further augment the Quest’s virtual library, Meta has added the popular VR-friendly game Roblox and plans to include X Box cloud gaming in December.

Excitement surrounding the Quest 3 is palpable, as it is now available for pre-order and will hit stores on October 10. Consumers will have two storage options to choose from, providing flexibility to meet their individual needs.

Interestingly, the release of the Quest 3 also signifies the ongoing competition between Meta and tech giant Apple in the headset space. Meta cleverly teased the launch of their product just days before Apple’s Vision Pro unveiling. It is no secret that Meta has struggled in attracting a mainstream audience compared to its rival.

Analysts, however, view Apple’s Vision Pro as a potential “compute platform” in the mixed reality headset market. Nevertheless, the tech giant still has “much to prove” before its scheduled launch next year. One of the main challenges facing both Meta and Apple lies in convincing consumers of the value and wide range of use cases for mixed reality headsets.

In conclusion, Meta’s Meta Quest 3 has generated immense buzz with its improved performance, intricate mixed-reality features, and sleek design. With the addition of Meta Reality and expanding its virtual library, the Quest 3 is poised to captivate users. Additionally, the ongoing rivalry between Meta and Apple in the headset space adds a layer of excitement and anticipation to the tech industry.