Google’s latest announcement introduces a groundbreaking feature called Circle to Search. This innovative feature utilizes artificial intelligence (AI) to allow users to perform searches while using any app on their high-end Android phones. Through Circle to Search, users can simply circle or highlight any text or object on their screens, and AI instantly provides relevant search results.
Starting from January 31, this game-changing feature will be available on the Pixel 8, Pixel 8 Pro, and the Samsung Galaxy S24 line of phones. With Circle to Search, users can easily search for objects or text, enabling quick access to information on various subjects. This new feature eliminates the hassle of constantly switching between different apps to perform searches.
Interestingly, Samsung has also announced the integration of the Circle to Search feature into their new Galaxy S24 phones. This simultaneous release emphasizes the growing significance of AI in smartphones and showcases how tech giants are continually expanding their AI capabilities to stay competitive.
Google’s strategic adoption of AI extends beyond Circle to Search. They have also introduced an AI-powered upgrade to multisearch in Lens. This enhancement allows users to ask more intricate questions about visual matches, providing detailed information and improving the search experience for the users.
These recent AI developments by Google align with the broader industry trend. Tech companies are increasingly investing in AI technologies as they recognize its potential to generate significant revenue, estimated to reach up to $4.4 trillion annually.
Google’s AI advancements follow the success of ChatGPT and the introduction of AI chatbots by not only Google but also Microsoft. As the technology landscape evolves rapidly, companies are fiercely competing to maintain market dominance. Incorporating AI into products like Search and the camera app on Pixel devices positions Google to stay at the forefront of the AI market.
In conclusion, Google’s announcement of the Circle to Search feature highlights their embrace of AI as a competitive strategy. This groundbreaking feature allows for seamless searches across various apps and devices, bringing convenience and efficiency to users’ fingertips. With the simultaneous adoption of AI by Samsung and the wider industry trend, it is clear that AI will continue to shape the future of technology.
